In today’s B2B sales environment, more informed, connected buyers are driving a very worthwhile change to a more professional and principled, smart and mutually valuable way of engaging in the buying and selling process. Through this we are seeing a continual evolution of sales methodologies that focus on what the customer sees as value. But […]
Was I A Premature Challenger? Read More »
This is an unusual post from me as it relates specifically to a personal B2C experience, but one so good I had to share…and as you’ll see, when done well, delivering customer value is immune to B2B and B2C boundaries. The story starts in December last year when, being the well organised guy that I am,
I Love Being Sold To…When Selling’s Done Well Read More »
For many, including myself, the results of recent high-profile elections and referendums has come as a shock. Results of the BREXIT vote, the US election and the uncertainty surrounding upcoming elections in Europe all indicate rising support for anti-establishment politics. If these were the results of sales teams I was managing, I’d most likely be
What Salespeople Can Teach Politicians! Read More »
Communicate [verb]…from the Latin ‘communicat’ meaning ‘to share’ Communication [noun]…The imparting or exchanging of information by speaking, writing, or using some other medium. The successful conveying or sharing of ideas and feelings (Oxford Dictionary) In today’s world, communication is more critical than ever. It is also simpler to communicate and in our ‘wired’ instantaneous world, people do not expect
How To Alienate Clients And Lose Business! Read More »
Like everything else, businesses can’t grow without changing. Right? The nature of growth is change. You can’t want your business to grow while holding onto everything staying the same. When you have a clear intention to grow your business, you have the opportunity to carefully plan the necessary changes, implement it in a controlled way
Want To Grow Your Business? Then, Be Prepared For Change…. Read More »
Not many business owners believe that they can keep their customers for life. We’re well aware that we are operating our businesses in times when competition knows no bounds and where our spoilt for choice customers are more empowered and more fickle than they have ever been. Most of today’s business owners are resigned to
‘Lifetime Customers’ – Are They Possible? Read More »
All indications show that your sales are on the increase and you feel terrific about the performance of your business. On top of that, new opportunities are beckoning. The next logical step, you believe, is to expand your business. However, before you take the next step, I want to caution you that rapid, unplanned expansion
Grow Or Stagnate…But Plan Your Growth Read More »
Going green is not just a fad, if well executed; it will not only be beneficial to the environment but could also prove to be worthwhile for your business. Going green will protect your resources and reduce wastage and save your business some money. When you experience the benefits of going green, the entrepreneur in
Going Green – It’s Not Just Good For The Environment, It’s Good For Your Business Read More »
It is no doubt that the success of any SME is hinged on its customer service. A business that takes the time to learn its customers, their needs and preferences are more likely to enjoy success and have immense potential for growth. Many business owners know this too. However, the question begs, how do businesses
Develop A Strategy To Remain Your Customers Preferred Option Read More »
Inventory has unlimited potential to grow – even when you think it’s being managed, stocktakes often throw up surprises. Often when I question large stock holding with clients I’m told that one cannot sell that which they do not have. A relationship is perceived between the size of the inventory and the number of sales.
Inventory Can Be A Curse If Not Managed Read More »